Dynamic pricing tools adjust your rates every day based on demand, events and competition. Their promises look alike; they mostly differ in how they bill.

Two pricing models

Per listing per month

• PriceLabs: from $19.99 per listing, no commitment, 30-day trial, 160+ compatible PMS.
• Wheelhouse: $19.99 per listing, or 1% of revenue if you prefer. Free version, no card needed.
• AirDNA (Adapt plan): $20 per listing per month, with market data.

Percentage of bookings

• Beyond: 1 to 1.25% of bookings, with $5,000 of bookings free to start.

The deciding calculation

At $19.99 per month, the subscription is about $240 per year per listing. At 1%, a listing must therefore book less than $24,000 a year for the percentage to cost less. A low-occupancy studio: percentage. A large, high-demand apartment: flat fee.

Alternatives

• Liwango, a French solution, charges from €25 excl. VAT per month per study area, useful if your listings are clustered.
• Key Data targets managers with 50 to 5,000+ listings, on quote, for benchmarking rather than daily pricing.

Before choosing

Make sure the tool pushes prices straight into your software: PriceLabs connects to Guesty, Hostaway, Superhote, Smoobu… Then compare PriceLabs vs Beyond or PriceLabs vs Wheelhouse. The Pricing family calculator gives the monthly cost for your portfolio.